-
RecordNumber
30325
-
Author
Kumar, V., 1957-
-
Title
Customer relationship management : a database approach
-
Author Statement
V. Kumar, Werner J. Reinartz
-
Publication
Wiley
-
Publication Year
2006
-
Collation
xxiv, 323 p. : ill. ; 26 cm.
-
Notes
0471271330 , Includes bibliographical references and index
-
Subject
Customer relations -- Management , Customer relations -- Data processing
-
ADDED ENTRIES
, Reinartz, Werner J.
-
LC Class
HF
-
LC Number
5415.5
-
LC CutterNumber
.K86
-
LC Date
2006
-
وارد کنندة اطلاعات
zadehmohammadi
-
نام فايل
B684d3
-
Link To Document :
