• RecordNumber
    57840
  • Author

    Aust, Gerhard

  • Title

    Vertical cooperative advertising in supply chain management

  • SubTitle
    a game-theoretic analysis
  • Author Statement
    Gerhard Aust
  • Publication
    Cham Springer
  • Publication Year
    2015
  • Collation
    xxii, 149p.: ill
  • Series
    Contributions to management science
  • Notes
    9783319116259
  • Subject

    Business logistics

  • ADDED ENTRIES
    TI
  • LC Class
    HD
  • LC Number
    38.5
  • LC CutterNumber
    .A8
  • LC Date
    2015
    • Link To Document
    https://dl.iust.ac.ir/dl/search/default.aspx?Term=57840&Field=0&DTC=2