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RecordNumber
8287
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Author
Howard, John A.
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Title
Consumer behavior in marketing strategy
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Author Statement
John A.Howard
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Publication
Prentice-Hall
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Publication Year
1989
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Collation
Xix,375p.: diags.,tables
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Notes
Includes bibliograpical footnotes , 0131696661
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Subject
Marketing , Consumer behavior
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ADDED ENTRIES
TI
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LC Class
HF
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LC Number
5415.32
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LC CutterNumber
.H68
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LC Date
1980
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Link To Document :
