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RecordNumber
9782
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Author
Gronroos, Christian
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Title
Service management and marketing: a customer relationship management approach
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Author Statement
Christian Gronroos
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Edition
2nd ed
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Publication
John Wiley & Sons, Ltd
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Publication Year
2000
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Collation
x, 394 p., illus
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Notes
0471720348 , Includes bibliographical references
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Subject
Customer services , Service industries
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LC Class
HD
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LC Number
9980.5
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LC CutterNumber
.G776
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LC Date
2000
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وارد کنندة اطلاعات
كريمي
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Link To Document :
