چكيده به لاتين
In the last two decades, due to the development of Internet-based technologies, mobile networks and operators have played an important role in human communication. Owing to the high demand from customers, mobile operators are competing for more profit. The significant competitive advantage of operators are coverage level and the quality of services provided by them, these two factors will attract more demand for operators. But these two factors cannot singly attract demand from customers, because although operators improve the coverage level and quality of services, but they will not use it until consumers need it. For this reason, the availability of mobile phones in line with the technology provided by the operator, as well as the availability of mobile applications for the use of the Internet platform through the mobile device, are needed to attract customer demand. The activities of each of these three members will directly affect the demand of the other two members. In this study, two models of competition and cooperation in mobile networks are studied. In the first model, a cellular network with two old and new operators under the influence of government interference in one area is considered. Due to the high cost of infrastructure for a site, the new operator is contributing to the cost of the old operator's infrastructure to use its antenna services for its customers. On the other hand, the government is considering incentives to support mobile operators. The percentage of government participation in the costs of the old operator infrastructure is based on the level of operator coverage. The second model examines the three modes in the relationship between operators, mobile phone makers, and app manufacturers. In the first case, an operator, a mobile phone manufacturer, and an app are considered. The revenue sharing agreement between the members has been implemented. In the latter case, one operator, a mobile phone manufacturer, and two types of applications with the same service are considered to investigate the competitive space between applications. The third case is intended to analyze the competitive space between operators and the impact of this space on the profits of two operators, a mobile phone maker and an app developer.
Keywords: Mobile network; Coverage development rate based subsidiary contract; Government intervention; Revenue sharing contract; Coverage development rate; Technology level; Application performance level.
