Identifying an‎d Analyzing the Factors Affecting Retailers’ Readiness for Industry 5.0 Implementation Using the DEMATEL Decision-Making Method

1/1/1900 12:00:00 AM

The transformations brought about by Industry 5.0, as the next generation of the industrial revolution, introduce new requirements for organizations, particularly within the retail sector. Centered on human-centricity, intelligent human–machine interaction, an‎d socio-environmental sustainability, this paradigm outlines the future trajectory of global industries. Within this context, retail firms, as key actors in the supply chain, must accurately identify the critical factors influencing their readiness to adopt Industry 5.0 in order to survive an‎d remain competitive. The purpose of this research is to identify an‎d prioritize the factors affecting the readiness of retail enterprises for Industry 5.0 implementation. Based on a systematic review of the literature an‎d expert judgment, eight main criteria were recognized as key dimensions: human-centricity, human–robot collaboration, sustainability, mass customization, big data an‎d artificial intelligence, cybersecurity, knowledge management an‎d continuous learning, an‎d responsiveness an‎d flexibility. To analyze the interrelationships among these criteria, the fuzzy DEMATEL method was applied. The findings indicate that criteria such as human-centricity, human–robot collaboration, sustainability, an‎d the use of big data an‎d artificial intelligence belong to the causal group, exerting the greatest influence on other dimensions. In contrast, criteria such as knowledge management an‎d continuous learning an‎d responsiveness an‎d flexibility play a more reactive role as effect variables. At the sub-criteria level, factors such as collaboration among retailers, suppliers, an‎d governments an‎d the development of sustainable products were identified as pivotal elements that can play a central role in enhancing organizational readiness. These insights can assist managers an‎d policymakers in the retail sector, particularly chain stores, to focus on influential criteria an‎d sub-criteria, thereby designing an‎d implementing the pathway toward Industry 5.0 with greater efficiency.

صنعت پنجم , خرده‌فروشي , آمادگي سازماني , تحول ديجيتال , تحول ديجيتال , ديمتل فازي , تصميم‌گيري چندمعياره

ndustry 5.0 , Retail , Organizational Readiness , Digital Transformation , Fuzzy DEMATEL , Multi-Criteria Decision-Making

Rana Bakhshayesh

Dr. Saeed Yaghoubi