RecordNumber

21909

Title

Handbook of modern marketing

Author Statement

Victor P. Buell, editor

Edition

2nd. ed

Publication

McGraw-Hill

Publication Year

1986

Collation

[Various Pagings] illus., tables

Notes

Includes bibliographies

Subject

Marketing

ADDED ENTRIES

Buell, Victor P

LC Class

HF

LC Number

5415

LC CutterNumber

.H1867

LC Date

1986