• RecordNumber
    24461
  • Author

    Buell, Victor P.

  • Title

    Marketing management; a straregic planning approach

  • Author Statement
    Victor P .Buell
  • Publication
    McGraw- Hill
  • Publication Year
    1985, C. 1984
  • Collation
    XXi, 682P., illus., diags., tables
  • Series
    McGraw- Hill series in marketing
  • Notes
    Includes bibliographical references
  • Subject

    Marketing

  • LC Class
    HF
  • LC Number
    5415.13
  • LC CutterNumber
    .B775