• RecordNumber
    54971
  • Author

    Bovee, Courtland L.

  • Title

    Marketing

  • Author Statement
    Courtland L. Bovee, John V. Thill
  • Publication
    New York McGraw-Hill
  • Publication Year
    1992
  • Collation
    xxxi, 761, [100] p. : col. ill
  • Series
    McGraw-Hill series in marketing
  • Notes
    0070067341 , Includes bibliographical references and indexes
  • Subject

    Marketing

  • ADDED ENTRIES
    AU Thill, John V. , TI
  • LC Class
    HF
  • LC Number
    5415
  • LC CutterNumber
    .B62
  • LC Date
    1992
  • نام فايل
    IUST B562 -- B562D5
    • Link To Document
    https://dl.iust.ac.ir/dl/search/default.aspx?Term=54971&Field=0&DTC=2