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RecordNumber
57840
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Author
Aust, Gerhard
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Title
Vertical cooperative advertising in supply chain management
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SubTitle
a game-theoretic analysis
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Author Statement
Gerhard Aust
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Publication
Cham Springer
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Publication Year
2015
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Collation
xxii, 149p.: ill
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Series
Contributions to management science
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Notes
9783319116259
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Subject
Business logistics
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ADDED ENTRIES
TI
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LC Class
HD
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LC Number
38.5
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LC CutterNumber
.A8
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LC Date
2015
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Link To Document :
