Marketing warfare

RecordNumber
7933
Author
Ries, Al
Title
Marketing warfare
Author Statement
By Al Ries, and Jack Trout
Publication
McGraw-Hill
Publication Year
1986
Collation
viii,216P., illus
Subject
Competition , Marketing
ADDED ENTRIES
Trout, Jack ,
LC Class
HF
LC Number
5415
LC CutterNumber
.R544
Link To Document :
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Ries, Al