Strategic market management

RecordNumber
8095
Author
Aaker, David A.
Title
Strategic market management
Author Statement
David A. Aaker
Edition
4th ed
Publication
John Wiley & Sons, Inc
Publication Year
1995
Collation
xv, 379P., illus, tables
Notes
0471309567
Subject
Marketing
LC Class
HF
LC Number
5415.13
LC CutterNumber
.A23
LC Date
1995
Link To Document :
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Aaker, David A.