• RecordNumber
    8286
  • Author

    Swayne, Linda E.

  • Title

    Cases in strategic marketing

  • Author Statement
    Linda E.Swayne (and)Peter M.Ginter
  • Publication
    Prentice- Hall
  • Publication Year
    1989
  • Collation
    Xxi,728P.,illus.,tables,maps
  • Subject

    Marketing , Marketing

  • ADDED ENTRIES
    Ginter, Peter M , Swayne,Linda E. ,
  • LC Class
    HF
  • LC Number
    5415.135
  • LC CutterNumber
    .C37