-
RecordNumber
8294
-
Author
Lancaster, Geoffrey
-
Title
Essentials of marketing:text and cases
-
Author Statement
Geoffrey Lancaster (and) Laster Massinggham
-
Publication
McGraw-Hill
-
Publication Year
1988
-
Collation
Viii,430P., illus.,tables
-
Notes
Includes bibliographical references
-
Subject
Marketing , Marketing
-
ADDED ENTRIES
Massingham, Laster jt.auth ,
-
LC Class
HF
-
LC Number
5415
-
LC CutterNumber
.L2625
-
Link To Document :
