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RecordNumber
8312
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Author
Wind,Yoram
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Title
Product Policy:concepts,methods:and strategy
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Author Statement
Yoram J.Wind
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Publication
Addison-Wasley
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Publication Year
1982
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Collation
666P.,illus.,tables
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Series
Addison-Wesley series in marketing
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Notes
Bibliography:P.(623)-648
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Subject
New products , Product managment
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LC Class
HF
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LC Number
5415.15
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LC CutterNumber
.W56
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Link To Document :
