RecordNumber
8312
Author
Wind,Yoram
Title
Product Policy:concepts,methods:and strategy
Author Statement
Yoram J.Wind
Publication
Addison-Wasley
Publication Year
1982
Collation
666P.,illus.,tables
Series
Addison-Wesley series in marketing
Notes
Bibliography:P.(623)-648
Subject
New products , Product managment
LC Class
HF
LC Number
5415.15
LC CutterNumber
.W56