• RecordNumber
    9097
  • Author

    Ramaswamy, V.S.

  • Title

    Marketing management: planning, implementation and control

  • Author Statement
    V.S. Ramaswamy, S. Namakumari
  • Edition
    2nd ed
  • Publication
    Macmillan India Limited
  • Publication Year
    1995
  • Collation
    xx, 624P., illus, maps
  • Notes
    0333924398
  • Subject

    Marketing

  • ADDED ENTRIES
    Namakumari, S. ,
  • LC Class
    HF
  • LC Number
    5415.13
  • LC CutterNumber
    .R38
  • LC Date
    1995