چكيده به لاتين
The issue of strategic planning is considered in the context of environmental changes and the need for organizations to achieve goals and missions as an important and applicable principle in organizations. In the meantime, there is a strategic planning to implement a critical need for organizational tools. In other words, organizations have to provide sufficient platforms for strategic planning and implementation of the developed strategy; otherwise, strategic plans will not have the capability required to achieve organizational goals. Since identification of effective factors in organizational readiness is considered as an appropriate leverage in the organization in order to be a good preparation for implementation of strategic approaches in the organization, and on the other hand, there have been many years of strategic planning as a tool for changing or The revival of large governmental and nongovernmental organizations is used, so the main issue of this thesis is to identify and prioritize the factors affecting the organization's readiness to start strategic planning in the automotive industry, especially the Kerman Motor Company, because strategic planning in organizations Try the main thing Rejecting the challenges posed by the management of corporate resources and providing a framework for better strategic goals. In this thesis, using the fuzzy dematel method, we study the influence and influence of the factors and determine the internal relations, and in the end, the research factors are prioritized. The proposed framework was judged by experts on the impact of these dynamic capabilities on the process of service innovation in manufacturing firms, and after being approved by experts to validate this framework in action, by designing questionnaires examining the cases and the extent of the use of each of these dynamic capabilities. The Kerman Motor Automobile Manufacturing Company was engineered.
