احسان خسروبيگي

Considering that the petrochemical industry is a very important and strategic industry in the country, therefore, it was a suitable platform to study and research on the export development sector and the added value of its export products in the form of this research. In this regard, the potential export capacities of this industry were targeted in order to increase the variety of export products of this field based on the technological capabilities of the knowledge and skills available in the country. And it is possible to produce complex products with high diversity and more added value. Out of the 561 global products of this industry, Iran has not been a competitive exporter in 526 products (RCA<1). By calculating the RCA value of each product, at first the products in which Iran has a competitive advantage (RCA>1) were determined, then the products with RCA<1 (products that Iran did not export) or RCA<1> 0 (products that were exported but were not competitive in their export) were also determined. Further, in order to provide effective solutions to diversify this export portfolio using three indicators of product complexity, distance and benefit of opportunity and conditions that were taken into account for screening products in the calculations, 14 products were introduced, and these products have the most complexity and the highest benefit. The opportunity and also the shortest distance from the accumulation of current technological capabilities of the country, Then, using the Analytical Hierarchy Process (AHP), a questionnaire was designed for the answers of ten experts, and the data received from the experts was entered into the Expert Choice software environment version 11 (Expert Choice), at the end using From the TOPSIS method, which is a multi-indicator decision-making method for eva‎luating and prioritizing options based on criteria and according to their distance from positive and negative ideals, the prioritization of options was performed and presented.

پيچيدگي محصول , منفعت فرصت , فاصله , قابليت هاي فناورانه , مزيت رقابتي

Product complexity , Opportunity gain , Distance , Technological capabilities , Competitive advantage

ehsan khosrobeygi

amir zakery